Tuesday, March 16, 2010

Why has this taken so long...

With women making up nearly 50% of all Major League Baseball fans why has it taken so long to get a partnership with a major women's retailer? Read the entire article here

Why do believe it has taken so long for a partnership like this to develop?

Besides the obvious, what does Victoria Secret need to do in order to make this partnership with MLB and the MLB fans?

You can bank on it...

From the Wall Street Journal By KAREN TALLEY

Wal-Mart Stores Inc., years after a failed effort to obtain a bank charter, plans a 50% increase this year in the number of the company's stores offering bank-like services.
The expansion would push the number of Wal-Marts with "Money Centers" to 1,500, or a little less than one for every two Wal-Marts in the U.S., giving the nation's biggest retailer a financial presence that only a handful of banks have. Wal-Mart plans to open its 1,000th money center Tuesday.

The money centers cater to millions of the retailer's lower-income customers who don't have a bank account or significant relationships with a bank. The federal government estimates that the category accounts for one in four U.S. households. Click here to read the entire article.

What would you predict would happen to the banking industry if more retail stores follow this path?

This Should Be A Tweet


Do you use Twitter? Who do you follow? Do you follow any celebrities or athletes? If so, who do follow and why do you follow them? Are there any celebrities or athletes you have stopped following, why?


Which celebrities / athletes should use Twitter and which ones should not use Twitter? What are some guidelines celebrities / athletes should use when using Twitter.

Monday, March 15, 2010

Is She...

Watch Lady Gaga's telephone video and you will notice the increase in product placement. From Miracle Whip, Diet Coke, Virgin Mobile, Polaroid, Wonder Bread etc... the video is full of shameless plugs.
Has Lady Gaga sold out? Why or why not? Does her doing this hurt or help her marketing power?