Monday, June 22, 2009

Could this be the future of advertising?

This is an article from the Wall Street Journal about how congress is putting a smack down on tobacco advertising - in my opinion once this goes through they will start to attack other "sindustries" such as quick serve restaurants. Click Here to Read the Article

I am not a smoker, never have been, never will be. I think it is gross and love the fact MN is a smoke free state, but here are my thoughts regarding this article.

  1. What happens when this destroys the industry and people lose jobs because of the government guidance?
  2. OK so RJ Reynolds has to buy tombstone ads but can now buy more ads then before have they (the government) accomplished anything? Besides won't tombstone ads actually stand out? It's a common known idea that the more white space you create the more your ad will stand out.
  3. I thought we live in a free enterprise system. Shouldn't the US keep playing with their "cars" and let the market determine the success or failures of other industries?

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