Tuesday, November 17, 2009

Coincidence or just brilliant?

So was this by chance or a smart strategic move? Why would they use Sesame Street as a media platform?

6 comments:

Johnny K. period 4 said...

They would use Sesame street as a media platform becuase children are usually watching this television show and if they talk about say buying candy or a specific kind the child is going to want that candy to so it would be smart using this widely know televison show as a media platform.

Anonymous said...

I think this was a strategic move, because 'google' rhymes with bugle and the kids would have that stuck in their minds because of the repetitive singing about google. And they would use sesame street because its a wide known television show that little kids watch these days and as they grow up, they grow up with the repetitive song about 'google' which then creates them to be aware of the internet source google.

P4. -CN

william L. period 6 said...

I think that this was a strategic move because sesame street wouldn't just sing a song about google for free. The reason they used Sesame Street as a media platform is so children can create good memories tied with Google. When they get older, they will assosiate google with good feelings even without knowing it.
William L. Period 6

David M. Period 6 said...

David M. Period 6

It was a strategic move to use the cookie monster to sing about the bugler and google. Also the use of cookie monster's googly eyes would reinforce that name. Kids and adults both watch the muppets on Sesame Street and would remember that name because of the audio and visual prompts. They would then remember to use google as their search engine when looking for information on the computer.

Anonymous said...

I think that this was a strategic move to do this. Google is known by basically everyone except the really young kids, therefore the really young kids that watch this will have the word google forced deep down in their minds from an early age and when they actually learn more about google they will instinctively google anything they need to know. They also use the word google as a verb which is interesting because people nowadays always use it in that way so kids will have that idea lodged in their brain as well.
O'Brien- Per. 6

Mary Per 5 said...

I think it was a strategic move. Almost everyone knows seaseme streeet and there are so many kids with their parents who watch it.It is pretty much advertising google and reminding the parents to use google, while they make sure children have google stuck in their head. Those children will probably grow up in the future, use and trust google because they were aware of it since they were children and it their favorite children's show promoted it.
Mary 5